当代国际商务函电电子书籍txtpdf网盘下载网站

内容概要

本书讲授当今信息时代国际商务沟通的理念及其在具体涉外商务信函写作和沟通中的应用。结合典型国际商务和职业场合案例，系统讲解高效商务沟通的方式、技巧和信函写作。课文内容举一反三、实用性强。本书适用于双语教学、英语教学以及有一定英语基础的专业人士自学。

书籍目录

Lesson One The Principles of Effective Business
Communication
　 1* Express ideas clearly
　2* Keep the message concise
　3* Adopt a reader-focused approh
　4* Get the right tone and style
　5* Have a good mand of English
　6* Have a good mand of business knowledge
　New Words and Phrases
　Notes
　Exercises
Lesson Two Selection of Media
　1* Introduction
　2* Communication media
　3* Communication etiquette
　4* Considerations in media selection
　Abbreviation for Inter Communication
　Smi]ey for Inter Communication
　New Words and Phrases
　Notes
　Exercises
Lesson Three The Parts and Formats of Business Correspondence
(I)
　1* Introduction
　2* Structure of business letters
　3* Format of business letters
　4* Example letters
　5* Format of envelopes
　New Words and Phrases
　Notes
　Exercises
Lesson Four The Parts and Formats of Business Correspondence
(II)
　I* |nteroffice memorandum
　3* E-mail
　4* Website
　……
Lesson Five Resume
Lesson Six Appfication Letter
Lesson Seven Establishing Business Relations
Lesson Eight Status Inouiry
Lesson Nine Product Inquiry and Reply
Lesson Ten Offer, Counter-Offer and Order
Lesson Eleven Payment Terms
Lesson Twelve Payment by Letter of Credit
……

图书封面

评论、评分、阅读与下载

---

    当代国际商务函电 PDF格式

---